About Us
Our Origin: From Frustration to Innovation
MySyde was born from a simple yet crucial realization: traditional social media wasn’t built for local. As entrepreneurs, we struggled to connect with our neighborhoods, find nearby resources, and showcase our businesses to the communities we served. We asked: Why can’t businesses and residents engage directly with the people right outside their door? That question became the spark for MySyde.
Our Solution: More Than an App—A Local Ecosystem
More than just an app, MySyde is a platform designed to transform how communities connect. Where traditional platforms chase followers and algorithms, we focus on real people, real businesses, and real neighborhoods. MySyde makes it simple for local businesses to share their stories, showcase their offerings, and engage meaningfully with their community. For cities, chambers, and networks, it provides a modern digital infrastructure that supports growth, visibility, and trust at every level.
Our Mission: Revitalizing Local Entrepreneurship and Community Life
At MySyde, our mission is to empower local businesses, strengthen neighborhoods, and keep dollars circulating within our communities. We fill a vital market gap by creating a digital hub where entrepreneurship and community life intersect—where every local business has the visibility it deserves and every resident has resources, events, and opportunities at their fingertips.
Our Promise: Where Local Thrives
We are more than a company—we are a family of entrepreneurs, innovators, and community leaders who believe that local connection is the foundation of thriving cities. As we expand beyond neighborhoods into cities and regions, we remain committed to the same core values: authenticity, accessibility, and community-first innovation.
Join us in reimagining the future of local. Because together, on MySyde, we can build stronger, smarter, and more connected communities—where local truly thrives.
Meet the Team
Chief Executive Officer/ Co-Founder
Francesca Delisle
Entrepreneur and visionary leader transforming how communities connect.
With over 20 years as a business owner, Francesca Delisle has built, marketed, and scaled multiple successful companies, including multi-million-dollar enterprises. As one of the top 3% of network marketers worldwide, she created and led teams across the country, mastering the art of growth through connection.
A proven serial entrepreneur, Francesca brings her experience in building brands, cultivating markets, and inspiring teams to her role as Co-Founder and CEO of MySyde. She is the driving force behind MySyde’s vision—shaping the platform into a transformative ecosystem that empowers local businesses, strengthens cities, and connects communities.
Head of Sales/ Co-Founder
Ricky Delisle
Sales leader driving revenue growth and market expansion.
With more than 25 years of experience opening new and growing existing markets, Ricky Delisle has led sales success for global brands including Coca-Cola, T-Mobile USA, and State Farm. He has held leadership roles within Fortune 500 companies and partnered with startups to scale portfolios from under $500k annually to more than $6 million.
As Co-Founder and Head of Sales for MySyde, Ricky brings his proven expertise in sales leadership, market development, and client relationships to fuel the company’s expansion. His focus on building strong teams and forging powerful partnerships ensures MySyde delivers value to local businesses, cities, and networks—while driving sustainable revenue growth.
Chief Operations Officer
Marilyn Gomez
Operations strategist and business growth catalyst.
With 25 years of experience managing projects and operations for multi-million-dollar companies, Marilyn Gomez brings precision and innovation to her role as MySyde’s COO. Over the past decade, she has owned, started, and successfully exited multiple businesses while serving as a business coach, mentoring leaders, and small business owners.
Her financial background, including insurance and securities, adds an additional layer of expertise in guiding long-term stability and growth. Marilyn’s focus on building sustainable systems, operational excellence, and community-centered strategies ensures MySyde executes its bold vision while empowering the entrepreneurs and cities it serves.
Board of Directors/ Co-Founder
John Rinaldo
Mission-driven leader with executive and governance expertise.
John Rinaldo has served on the executive leadership team of a $45 million nonprofit, managing over 500 employees across 40+ departments. Throughout his career, he has developed and overseen recruiting, hiring, evaluation, and leadership development for several multi-million-dollar organizations, ensuring both operational excellence and strong workplace cultures.
As Co-Founder and member of MySyde’s Board of Directors, John provides strategic oversight and fiscal stewardship that keeps the company strong, sustainable, and future-focused. His depth of leadership and governance experience ensures MySyde stays grounded in its mission while scaling its reach across communities, cities, and networks.